Houston-based Waste Management has named James Trevathan to the newly created position of executive vice president of growth, innovation and field support. Trevathan, who has been with Waste Management for more than three decades, was previously senior vice president of the firm’s Southern Group.

In his new position, Trevathan “will be responsible for integrating the company’s operations, sales and people functions to support the field’s achievement of the company’s transformational growth goals” and will report directly to Waste Management CEO David Steiner, according to a press release. 

“For the last year, I have had 20 people reporting directly to me,” Steiner said in a press release. “Putting Jim in this position will help both of us to focus on the company’s most important issues. Jim’s successful field and corporate experience uniquely position him to support the operations, safety, sales and people needs of our field organizations to help them achieve our strategic goals of knowing more about our customers and how to service them better than anyone in our industry; extracting more value from the materials we handle; and innovating and optimizing our business.”