Trashie, Steve Madden Collaborate on Textile/Shoe Recycling

NEW YORK,-- Trashie, the recycling and rewards platform, announced today that it has partnered with Steve Madden, the renowned footwear, accessories and apparel company, to bring Trashie's Take Back Bag and recycling infrastructure to Steve Madden customers. The partnership is indicative of how circularity and sustainable behavior are becoming more and more mainstream across the United States.

Steve Madden customers can now purchase Trashie's Take Back Bag for $20 from stevemadden.com, fill it with the old clothes and shoes cluttering their closets, and send it back to Trashie's recycling facility using a pre-paid shipping label. In exchange, customers will receive $25 off their next Steve Madden online purchase.

"I'm incredibly excited to announce our partnership with Trashie, which marks a key step in our efforts to support end-of-life management for our products," said Gregg Meyer, Chief Sustainability Officer, Steven Madden, Ltd. "As we look to 2024 and beyond, a key part of our sustainability journey involves creating a holistic, circular approach to fashion across our supply chain. Trashie's innovative platform aligns perfectly with this vision, allowing us to offer our customers an opportunity to responsibly and easily give new life to their used fashion and footwear. We're eager to see how this partnership will empower our customers and drive positive change in the years to come," he continued. 

Everything sent to Trashie's recycling facility is assigned to one of 253 grades with a specific category, size, quality, and fabrication to ensure each item finds its next best home, whether via re-use, downcycling, or fiber-to-fiber recycling. Up to 95% of collected items are kept out of landfills.

"It is wonderful to see a mainstream brand like Steve Madden making such a meaningful commitment to circularity," said Kristy Caylor, founder & CEO of Trashie. "We are proud to partner with the Steve Madden team to deliver a fun and inspiring way for their customers to engage with recycling. Our goal is to ease our partners' transition to a more circular future by leveraging our proven consumer model and back-end recycling logistics to drive measurable and lasting impact for the brand."

Trashie, which recently announced that its Take Back Bag sales surpassed 500K over the past 12 months, meaning they diverted 8.4 million items totaling 4.3 million lbs from landfills, works with partners small and large, including ThirdLove, Bombas, Marine Layer, and Walmart.