Sony to Zero Waste by 2050

Stephen Ursery, Editor, Waste Age Magazine

May 1, 2010

1 Min Read
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Sony Corp. has announced a goal of reducing its "environmental impact to zero by 2050." Included in the electronics manufacturer's plan, titled "The Road to Zero," is a goal of reducing its waste generation by 50 percent by 2016 (when compared with fiscal year 2000) and reducing the packaging waste of incoming parts by 16 percent by 2016 (when compared with fiscal year 2008).

For a complete outline of the plan, which encompasses four environmental perspectives and six product life cycle stages, visit www.sony.net/SonyInfo/csr/eco/RoadToZero.

About the Author

Stephen Ursery

Editor, Waste Age Magazine, Waste360

Stephen Ursery is the editor of Waste Age magazine. During his time as editor, Waste Age has won more than 20 national and regional awards. He has worked for Penton Media since August 1999. Before joining Waste Age as the magazine's managing editor, he was an associate editor for American City & County and for National Real Estate Investor.

Prior to joining Penton, Stephen worked as a reporter for The Marietta Daily Journal and The Fulton County Daily Report, both of which are located in metro Atlanta.

Stephen earned a BA in History from Rhodes College in Memphis, Tenn.

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