Flashfood App Helps Customers Prevent Food Waste at Meijer
Across the United States, Mejier customers has helped divert 10 million pounds of food waste from landfills simply using an app of their phones.
October 12, 2023
Across the United States, Mejier customers has helped divert 10 million pounds of food waste from landfills simply using an app of their phones.
The app helping to cut down on food waste, Flashfood, allows customers to purchase foods that are considered “not fit” to sell in store.
Typically, meats, deli, bakery, and dairy products are 50% off in the app. Customers can also get mixed produce and vegetables in a box for $5.
“We look at items that are great for Flashfood because they’re still a quality product, but maybe not the prime product that we want to sell at full price,” said Shane Forshey, store director of the Escanaba Meijer in Michigan. “So that allows us to not only divert from landfills but give the opportunity for a customer to purchase a great quality product at half the price that it would have been normally.”
Customers can purchase food using the app and then locate the Flashfood fridge in store to pick up their order.
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