Krispy Kreme, Ethical Spirits Combat Food Waste with Doughnut Distilled Gin

In a new collaboration, Krispy Kreme is teaming up with the Tokyo-based, craft gin distillery, Ethical Spirits to turn extra doughnuts into gin.

Krispy Kreme, the famous doughnut producing powerhouse is working with Ethical Spirits to reduce its food waste, saving the surplus doughnuts it has on hand to create a spirit. Little Joy Spirits is a brand of gin that is made by distilling surplus dough and glaze with citrus depressa, Valencia oranges, and a mix of different herbs and spices.

The gin isn’t the only way Krispy Kreme is working with Ethical Spirits to upcycle. Krispy Kreme is taking used, leftover herbs and spices from Ethical Spirit’s flagship gin, “Last Elegant” to create a new, unique doughnut called the “Craft Gin Upcycle Old Fashioned.”

The unique doughnut is made by infusing crushed herbs and spices such as juniper berries, cardamom, lavender, and pink pepper. The doughnut is said to have a unique taste that is spicy and floral.

Previously, Ethical Spirits has worked with other brands to make gin through recycling. While Krispy Kreme is the latest collaboration, Ethical Spirits has produced gin from 80,000 recycled Budweisers and even something as simple as wood.

The cost of the Little Joy Spirits will be available in limited supply and cost 3,300 yen, which is roughly $24.

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