Los Angeles Clippers’ Chris Paul Invests in Watermelon Waste Startup
WTRMLN WTR is a Denver-based company that transforms watermelon waste into sports drinks.
Chris Paul of the Los Angeles Clippers has invested in WTRMLN WTR, a Denver-based company that transforms watermelon waste into sports drinks. Instead of being made with the typical artificial ingredients, chemicals, sugar and corn syrup like most sports drinks, the watermelon water is made from two ingredients: melons and lemon juice.
FOXBusiness has more details:
NBA star point guard Chris Paul is taking his basketball skills off the court to the startup world, by partnering with a small Denver-based company that turns watermelon waste into hydrating sports drinks.
The company called WTRMLN WTR launched in 2013 and has rapidly grown to over 15,000 stores in 50 states across the country, including retailers like Whole Foods (WFM), Costco (COST), and Kroger (KR).
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