Too Good To Go is Fighting Food Waste
July 9, 2020
Did you know that if people stopped wasting food the United Kingdom could save £14 billion and could cut global emissions by eight percent?
Social impact start-up Too Good To Go is fighting food waste and its app helps consumers buy unsold food from local cafes, stores and restaurants for a reduced price. To date, it’s saved 30 million boxes of unsold food from going to waste across the 14 countries and its prevented 5,000 tons of CO2.
The Company also launched a not-for-profit called Support Local. This new initiative helps businesses offer their food as take-out, instead of ending up as food waste.
Too Good To Go recently completed a survey that shows nine out of ten adults are more aware of how much food they are wasting during the quarantine and over a third are throwing out less food than before COVID-19.
“I’m hoping a silver lining of this crisis is that people will value food more, and this is definitely going to be a message that we push out more now and in the future,” said Too Good To Go’s head of marketing, Georgina Preston.
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